Writing and content services
Newsletter copy, brand voice, and editorial content for wine, food, and hospitality brands.
I write for wine, food, and hospitality brands who want their copy to sound
like it came from someone who's actually in the industry — not an agency
guessing at it. Here's what that looks like in practice.
Newsletter copy
Ongoing newsletter writing for wine and hospitality brands, from a single send to a full monthly program.
Brand voice
Menu copy, website content, and social captions that sound like your restaurant or label, not a template.
Editorial
Features, profiles, and trade stories for publications or brand blogs that need real reporting, not filler.
Selected writing
Full Pour
Lodi Rules and California wine
VinePair
Diverse wine travel experiences
VinePair
Baglio di Pianetto sustainability
VinePair
Two Up Wine Down festival
Wine Enthusiast
Self-distribution for winemakers
LA Magazine
Roni Ginach, natural wine
LA Magazine
No us without you: undocumented restaurant workers
Have a project in mind? Let's talk about what your brand needs to say.